CONTEMPORARY THEORIES & ISSUES IN PUBLIC RELATIONS

Hey,

Greetings to all !!

This blog, as the name suggests, is basically created to 'peep' into the world of Public Relations. To be more precise, it talks about, discusses and shares with you all, the various theories and issues in the field of PR which is a part of my MA in Public Relations course at the University of Westminster, London.

During the next few weeks we delve into the current issues facing the PR industry such as: government/mass media relations; news management and spin, Corporate Social Responsibility and communication ethics. It also looks at how various social and psychological theories inform the practice and professional aspirations of the public relations industry. Apart from this, we also look get a chance to study how NGO's are affecting the industry of public relations, whether or not the rise and success of New Media is challenging PR and how cultures (Organisational / National) influence communications.

So, hope you all have a good time reading this blog and my take on PR. Please feel free to opine, comment and criticise.